(316) 619-2674 (316) 393-0300 416 S. Commerce St., Ste 104, Wichita, Kansas 67202
We developed our first website in 1995, and have been helping businesses market their companies ever since. Our agency will make your website POP off the screen! This means you will have a very fast, mobile friendly, secure, effective, long lasting presence on the web.
One of the largest law firms in Kansas asked for a website refresh. Even with over 100 pages we finished on time and redesigned their robust site to raise the brand to a new level of awareness. We continue to update and keep the site relevant as the law firm grows and we also incorporate the feel of the site into their social media content and ensure that there is a dynamic relationship between all channels of communication.
Flying Pig Improv asked for a bold, dynamic website, with eye-catching movement and action photos. Our team collaborated with the founder of the theater to make sure that we were showing off the facility as well as incorporating her personality into the voice of the website. And we provided a website as fun and engaging as the client and her theater!
Baron Ridge Speakers Agency quickly outgrew their original website and needed a refresh that would reflect the dynamism and professionalism of the speakers. In addition, they want to appeal to companies and organizations throughout the country looking to book a speaker in a very competitive environment. We gave them exactly what they were looking for and we continue to work with the client as the company expands.
Caregiver Beds are found in hospitals all over the country. Providing products to the medical industry means their website must provide a credible source of information directed to customers balancing regulations with convenience. Utilizing large demonstrative photos underscored the benefits of the products and helped the client market their unique product.
Website development is increasingly complex as responsive design for multiple devices becomes the industry standard.
There are a number of critical and distinct phases in producing a website. As we move through the phases, you will have the opportunity to approve or request changes.
The final outcome will be a website that will meet your marketing goals and raise the visibility of your brand.
The website is one of the primary marketing tools of any organization. It is not only the online “face” of the organization but it offers the utility to provide as much depth of information as needed. And it allows for continual engagement with your customer.
Behind the scenes, a website also provides the tools to increase your reach and potential customer base.
The first step in the process is to comprehensively understand your needs. We start with the following questions:
1. The Audience: Who is the audience for your website? You may be surprised at what we find out together when we do a deep dive into discovery.
2. The Objective: What are you trying to accomplish with your site? Offering information? Capturing data? A call to action?
3. The Strategy: How does your website fit into your marketing strategy? How does your website fit into your marketing strategy? We can help you determine if it needs to be a robust source for information or a landing page directing your audiences to other platforms.
4. The Tactics: How specifically will this website be used?
Now that we understand the how’s and why’s of the project, we then need to define the boundaries or the scope of the project. They are:
Number of PagesComplexityBudget
Defining two of these usually quantifies the third one. The budget is often driven by the how complex the site will be, that is, dynamic content, e-commerce video, interactivity, account login, etc.
During this phase, we explore the brand voice and the overall look and feel of the website. This includes your graphic standards and even your style of written content. You may have an idea of what you like or even a firm set of graphic standards in place. We take all input into consideration to present mood boards that give you an understanding of what your website will look like before we actually start development.
Whether you have an existing website or not, we collaboratively determine what content is needed, be it revamped from a previous site or created from scratch. Our team excels at incorporating crucial Search Engine Optimization (SEO) strategies so that your site is not only appealing but is providing powerhouse tactics proven to attract attention and create a responsive interface with the customer.
Once the look and feel of the site is approved, we will then start on the website with an initial wireframe or structure of the site. As the structure takes shape it will allow the development to run the course of completing the overall design and functionality and allow the flow-in of content.
Our team will work with you to ensure all edits have been made correctly and flow smoothly with the content and direction of the site. This can be a daunting task if you have a large approval team but our team works with yours to make sure that everyone is on board before launch. At this point we move the website from the development site to final website hosting.
This is the time to make sure all earlier edits have been made correctly and other tweaks don’t draw attention away from earlier changes. If you aren’t prepared for it, this can be a surprisingly difficult task, especially if you have a large approval team. But, we can help you through it and once everyone is happy, we will move your website from our development site to final website hosting.
Once your site is live, we will finish up a few necessary details. We will offer training to your staff regarding the site and making internal changes, if desired. We’ll also incorporate into your website to Google Search Console, Google Analytics and Google Tag Manager. We’ll also take a look at your Google Business Profile. Your Google footprint is critical in getting your website to rank well. We also offer ongoing website maintenance upgrades – an often overlooked need to keep your website’s Search Engine Results Page (SERP) at the top.
Website Design Services of Pop Machine Agency is located at 416 S. Commerce St. Suite 104, Wichita, Kansas, 67202, United States. From Wichita Dwight D. Eisenhower National Airport (ICT) get on US-400 E/US-54 E from Eisenhower Airport Pkwy and then Follow US-400 E/US-54 E to E Kellogg St. Take the exit toward Central Business District from US-400 E/US-54 E and then keep left at the fork to continue on E Kellogg St, follow signs for Arena Neighborhood/River Center/Old Town/Museums On The River. Slight right to stay on E Kellogg St and then Turn left onto S Emporia St. Turn right onto E Waterman St and then turn right onto S Commerce where Website Design Services of Pop Machine Agency will be on the left.
We’re open 9am-6pm Monday-Friday. Closed Saturday and Sunday.For additional questions you can call us at (316) 393-0300 or you can find us on YellowPages.
Pop Machine Agency is a Marketing and Advertising Agency in Wichita, Kansas. Read our Marketing Blog